Mérida, Yucatán — With the goal of collecting 5,000 blankets, the city’s social services agency, DIF, launched the Third Municipal Cobijón 2014 with the slogan “Cover Them With Your Generosity.”
At a City Hall press conference, DIF president Diana Castillo Laviada noted that winter is expected to be colder than last year, affecting the city’s most vulnerable residents.
In 2012, the drive collected 2,000 blankets; in 2013, 3,000 blankets were gathered. So this year’s goal of 5,000 blankets does not seem out of reach.
For every blanket, the donor receives a commemorative bracelet.
A donation of two blankets entitles the donor to see a comedy performed at the Olimpo Cultural Center. The name of the play translates to “I Found Your Name on a Can of Cochinita.”
The collection centers are open from Nov. 10 to Dec. 1 at DIF headquarters on Calle 64 between 65 and 67, and at the Olimpo Cultural Center.
There will also be a competition for donors who wish to win a tablet. Tweet an image of all the bracelets you collect @DIF_Merida.