90 F
Monday, December 6, 2021

Hotel boom leads to lower occupancy rates, finger pointing, and a shift in focus

Latest headlines

The largest online retailer in Mexico to flex its muscles in Yucatán

The online retailer Mercado Libre has announced its plans for a new logistics and distribution center in Mérida.

Could Yucatán be sitting on billions worth of lithium?

Yucatán may be sitting atop significant lithium deposits, according to Sen. Napoleón Gómez Urrutia.

A return to glory for the once forgotten Maya city of Moral de Reforma

If you are reading this, chances are that at one point or another you have dreamed of the “romantic life” of an...

Haitian migrants set up camp outside immigration offices in Chetumal

Approximately 100 Haitian migrants have set up camp outside the offices of Mexico's immigration authority in Chetumal. 
Yucatán Magazine
Sign up to get our top headlines delivered to your inbox twice a week.

Skywork, a complex across Cabo Norte, is expected to be finished in mid-2019. Photo: Courtesy

Mérida, Yucatán — The local hotel association is blaming Airbnb for increased competition, but new hotels instead have turned their focus on a different type of traveler.

Travelers who prize efficiency over water features.

After a full Christmas and New Year’s, the state Secretariat of Tourism Promotion reports a 4.3 percent average occupancy dip the first three months of 2018, despite an increase in tourists. In Mérida alone, the fall is 4.7 percent.

Despite a growing number of hotel rooms in Mérida, Héctor Navarrete Medina, president of the local hotel association, blamed Airbnb and other digital booking platforms that make lavish and romantic private homes available to tourists.

Some of the homes online have lots of personality — trickling fountains, luxurious terraces and romantic décor that reflects local style, but most of the new hotels are contemporary and unapologetically generic.

That’s because new hotels rising in Mérida are more focused on travelers who are here for business more than pleasure.

Grupo Hotelero Prisma, a Mexican company that manages major U.S. hotel brands, is a good example. Its Holiday Inn & Suites Mérida Norte is slated to open in mid-2019, folded into the Skywork mixed-use complex.

The new Holiday Inn & Suites Mérida Norte hotel will have 93 rooms, including 15 suites.

Opposite Cabo Norte, north of the Periférico, the hotel’s promotions note its proximity to the World Trade Center, Banamex Tower and the Yucatán Industrial Park — all places of business.

“This hotel is designed for travelers looking for a sophisticated, comfortable and functional environment,” said Rafael De la Mora, Prisma general manager.

Rather than water features, hotels are more likely to invest in better Wi-Fi. There’s not a hint of Mayan wonder or tropical fantasy in the new wave of hotels coming in. Instead, technology and efficiency are stressed.

Prisma boasts of making guests’ stay “more fluid,” with automatic check-in and check-out. Mobile apps, not a human concierge, can arrange for a driver, dry cleaning or a dinner reservation.

Prisma operates 43 hotels across Mexico under the Hilton, Marriott, Holiday Inn, Wyndham and Starwood banners.

With information from Diario de Yucatán

- Advertisement -

Subscriptions make great gifts

More articles

We got a robot artist to paint Yucatán, here are the results

One could be forgiven for brushing off AI art as a fad, but sometimes these technologies deliver some very interesting results.

Festivities celebrating the Virgin of Guadalupe to be scaled back once again

For the second year in a row, Yucatan's Catholic archdiocese is urging its faithful to not assist to large events commemorating the day of the Virgin of Guadalupe on Dec. 12. 

New York artist finds an unlikely muse in rural Yucatán

Lohin's artistic subject matter ranges from portraits to landscapes and renderings of her favorite model — a donkey named Camila.

Rare shark attack severely injures a boy in Mahahual, south of Tulum

A 14-year-old boy was attacked by a shark while swimming in the Caribbean sea off Mahahual in southern Quintana Roo. 

International TlaquepArte handicrafts show returns to Mérida

Expo TlaquepArte returns to Mérida on Friday. Photo: Courtesy With the 200 exhibitors from 16 countries, the 113th...

A big win for Yucatán, the newest member of the World Tourism Organization

A campaign to further boost the state’s economy has paid off. Yucatán has been granted membership in the elite World Tourism Organization.

New petition seeks intangible cultural heritage status for Mayan language

“The importance of the language can be observed from the perspective of its psycho-emotional value or potential", says Cocom Bolio. “Language also creates a sense of identity and belonging; and, at the same time, a tradition or way of life.”

Yucatán’s congress declares high-speed Internet access a human right

Yucatán’s congress has passed a bill making Internet access a human right. 

Wonders of the land: Organic food production in Yucatán

Organic food production is a somewhat newer trend in agricultural ventures, as it promotes a friendlier environmental process, and is overall said to be healthier for consumers. 

US ambassador joins governors of Mexico’s southeast for bilateral summit in Mérida

The US ambassador to Mexico, Ken Salazar, joined the governors of Mexico's southeastern states for an official bilateral summit in Mérida.