81 F
Tuesday, May 24, 2022

Hotel boom leads to lower occupancy rates, finger pointing, and a shift in focus

Latest headlines

Pig farm accused of hiding cenotes and filling them in with cement

A pig farm in the municipality of Homún is being accused of filling in and hiding two cenotes from environmental authorities. 

New augmented reality app tells the story of Mérida’s iconic corner plaques

Mérida´s municipal government is launching a new mobile phone application to tell the story of the city’s iconic Centro corner plaques.

Tortas in the Park: Family carries on the tradition for 63 years 

Taqueria Don Beto in Parque Las Américas. Photo: Carlos Rosado van der Gracht Strolling through charming Parque de...

Kankí, the Maya city where the stone eyes of ancient gods burn as hot as the sun

Kankí may be only 10 miles or so from the Mérida-Campeche highway, but feels a world away.
Yucatán Magazine
Yucatán Magazine has the inside scoop on living here. Sign up to get our top headlines delivered to your inbox every week.

Skywork, a complex across Cabo Norte, is expected to be finished in mid-2019. Photo: Courtesy

Mérida, Yucatán — The local hotel association is blaming Airbnb for increased competition, but new hotels instead have turned their focus on a different type of traveler.

Travelers who prize efficiency over water features.

After a full Christmas and New Year’s, the state Secretariat of Tourism Promotion reports a 4.3 percent average occupancy dip the first three months of 2018, despite an increase in tourists. In Mérida alone, the fall is 4.7 percent.

Despite a growing number of hotel rooms in Mérida, Héctor Navarrete Medina, president of the local hotel association, blamed Airbnb and other digital booking platforms that make lavish and romantic private homes available to tourists.

Some of the homes online have lots of personality — trickling fountains, luxurious terraces and romantic décor that reflects local style, but most of the new hotels are contemporary and unapologetically generic.

That’s because new hotels rising in Mérida are more focused on travelers who are here for business more than pleasure.

Grupo Hotelero Prisma, a Mexican company that manages major U.S. hotel brands, is a good example. Its Holiday Inn & Suites Mérida Norte is slated to open in mid-2019, folded into the Skywork mixed-use complex.

The new Holiday Inn & Suites Mérida Norte hotel will have 93 rooms, including 15 suites.

Opposite Cabo Norte, north of the Periférico, the hotel’s promotions note its proximity to the World Trade Center, Banamex Tower and the Yucatán Industrial Park — all places of business.

“This hotel is designed for travelers looking for a sophisticated, comfortable and functional environment,” said Rafael De la Mora, Prisma general manager.

Rather than water features, hotels are more likely to invest in better Wi-Fi. There’s not a hint of Mayan wonder or tropical fantasy in the new wave of hotels coming in. Instead, technology and efficiency are stressed.

Prisma boasts of making guests’ stay “more fluid,” with automatic check-in and check-out. Mobile apps, not a human concierge, can arrange for a driver, dry cleaning or a dinner reservation.

Prisma operates 43 hotels across Mexico under the Hilton, Marriott, Holiday Inn, Wyndham and Starwood banners.

With information from Diario de Yucatán

- Advertisement -

Subscribe Now!

More articles

Court sets limits for ‘racist’ immigration checkpoints in Mexico

Mexican soldiers review documents at a Zacatecas checkpoint in March. Photo: Pedro Pardo / AFP via Getty Images

You won’t miss the meat or dairy in these recipes from Yucatán

Vegan, vegetarian and plant-based lifestyles are easy to enjoy, despite living in meat-centric Yucatán.  Now that we’ve listed our...

Yucatán COVID patient 1st to die in 49 days

Coronavirus cases rose steadily in a week that ended with Yucatán's first COVID fatality since April 2. A...

Expats in Mexico face impossible deadline to comply with new tax law

Taxpayers in Mérida wait for their numbers to be called at the SAT office. Photo: File A tax...

What is the Loop Current and how does it affect hurricanes on the Yucatán Peninsula?

A current of warm tropical water is looping unusually far into the Gulf of Mexico for this time of year, with the power to turn tropical storms into monster hurricanes.

Izamal revamps its infrastructure while seeking investment

A walking tour of Izamal includes Mayor Warnel May Escobar and Yucatán Gov. Mauricio Vila Dosal. Photo: Courtesy

Mexico looks to its southern neighbors for investment and international cooperation

Historically Mexico’s economic footprint regarding its neighbors to the south has been negligible at best, aside from a few large corporations such as Banco Azteca and Bimbo. 

Activists in Mérida observe International Day Against Homophobia, Transphobia and Biphobia

Trans pride flag flies over the Monumento a la Patria on Paseo de Montejo. Photo: Courtesy Jornada Maya

The Most Famous Mexican Mathematicians

Photo by Nothing Ahead via Pexels By James Collins The subject of mathematics can be...

Mexico’s COVID-19 vaccine contracts to remain a state secret until 2025

The true cost of Mexico’s COVID-19 vaccination campaign will not be known until well after the next round of federal elections....