66 F
Thursday, January 20, 2022

Ileana Jacobo: The art of flowers in Yucatán

Latest headlines

New benches at ancient archaeological site anger Izamal residents

Modern slab benches detract from an ancient ruin at Izamal, neighbors say. Photo: Courtesy Modern-looking benches installed at...

Being a good neighbor to Yucatán’s roof cats and street dogs

Illustration: Juan Pablo Quintal García Cats replaced people as my friends soon after quarantine 2020 began. 

What my rescue dogs taught me

I thought I knew a lot about dogs until I took in two rescues. I was wrong....

Bus full of construction workers catches fire in Mérida’s north

A bus went up in flames just before 8 this morning in Mérida’s Francisco de Montejo neighborhood.
Veronica Garibayhttp://yucatanmagazine.com
Verónica Garibay Saldaña is a Mexican columnist, communications major, and poetry enthusiast. Sign up for the Yucatán Roundup, a free newsletter, which delivers the week's top headlines every Monday.

Bringing life into a room or event can be tricky, but a beautiful bouquet will always spark conversation. 

In the world of flower arrangements, there are those who see flowers as more than mere decoration. Ileana Jacobo believes that flowers are a universal language of love.

Ileana Jacobo. Photo: Courtesy.

“People care about flowers because they convey so much. From a single flower to a big arrangement, they are always a lovely surprise.”

As a crafty and creative woman, she started her company Floral Studio 10 years ago.

Foliage in shelf.
Some of Ileana’s foliage in her current studio. Photo: Verónica Garibay.

“I’d been working since I was 19 in all kinds of different jobs, often managing my husband’s businesses, but I chose to venture off and start something of my own.”

Flower arrangement by Floral Studio. Photo: Courtesy.

In early 2011 she opened her flower boutique in Colonia Mexico, the first of its kind, where you could choose the flowers, foliage, and base you wanted for your bouquet.

“I think people enjoyed the creative freedom we afforded at our boutique, of mixing and matching their own flowers freely. But after two successful years I decided to close down the storefront,” remembers Ileana.

“My daughters were teenagers and I just didn’t have that time anymore. But we were already popular, and people started hiring us for events. I realized we did not need the storefront anymore.” 

Nowadays, events take up 90% of her time, and Ileana describes herself as a floral designer.

Floral workshop
Ileana’s current workshop. Photo: Verónica Garibay.

“Lately we’ve been busy doing lots of first communions and baptisms, but weddings are slowly coming back.”

Even though the storefront has been shut down, her core philosophy remains. 

Flowers for an event, by Floral Studio. Photo: Courtesy.

“Everything is personalized, made to order,” says Ileana. “We want every arrangement to be unique to each person. I love talking to customers, getting to hear their ideas, and creating something special together.”

Every design starts out with an idea informed by her personal taste, but is then transformed through input from her clients, and the flowers in season.

Ileana working on a flower arrangement. Photo: Courtesy.

“Most of the flowers that we use are brought in from states in central Mexico, where the weather is more temperate,” says Ileana. “We have four distributors who I visit weekly. Everything we work with comes fresh and new.”

Her arrangements are made up of several different kinds of flowers, foliage, even fruit, and whatever else she’s inspired by in her visits with suppliers.

Flower arrangement by Floral Studio. Photo: Courtesy.

“I’m a jack of all trades. I do the shopping, designing and also take care of deliveries,” shares Ileana. “But I also have a great team that I rely heavily on.”

She currently works with her daughter, Mariana, who manages her own brand of ready-made flower arrangements, and José Dzul, a local florist with over 20 years of experience.

Each has their own style, but all agree that flowers enhance any occasion.

“In my opinion, flowers have the ability to uplift any space. Be it a storehouse, a bedroom, a little niche. Any place you put a flower in is embellished. It means giving importance to the moment, you give it time, relevance, and investment so that people appreciate it. Flowers are for everyone to enjoy.”

Flowers for an event, by Floral Studio. Photo: Courtesy.

Ileana has confirmed firsthand that flowers are always a welcome accompaniment, regardless of age, gender or season.

“There’s no one specific market for flowers,” says Ileana. “Everyone enjoys them. I’ve never seen anyone unhappy after they receive a beautiful bouquet. A flower will always be a moving gift.”

Learn more about Ileana’s work on her social media.
Contact Ileana for more information on her work:


- Advertisement -

Subscribe Now!

More articles

600 acres expropriated in Quintana Roo for new Mayan Train route

Mexico has seized 198 lots of land in Quintana Roo along phase 5 of the Mayan Train's path.

Omicron strain now dominant in Yucatán

The Omicron variant of COVID-19 now appears to be the most common form of the virus in Yucatán.

Exploring Tazumal and Casa Blanca in Western El Salvador

Though part of the Mayan world, archaeological sites in El Salvador have largely remained unvisited by all but the most avid adventurers. But this tiny country boasts several interesting sites full of unique features and blends of cultural traditions. 

Mérida slated to build nearly 100 new highrise towers

Housing and business developments in Mérida have historically been fairly “close to the ground,” but that seems to be changing.

Yucatán’s COVID hospitalizations begin to creep up

Over 3,000 new coronavirus infections were reported this week in Yucatán. On Sunday alone, 652 new cases were detected, and that's likely...

‘Angels’ spreads its wings to the Yucatán Country Club gallery

The "Angels" exhibit has expanded into the exclusive Yucatán Country Club gallery, on view by appointment. Photo: Courtesy

Yucatán wakes up to a cold and windy ‘Mukul’

Mark Callum, a Mérida resident originally from England, helped this Chevy's owner move a huge branch behind the Paseo de Montejo...

Mérida Fest to go forward despite COVID-19 surge

The Ayuntamiento has confirmed that in-person events scheduled for Mérida Fest 2022 will continue as planned.

Building in Yucatán to get even more expensive in 2022

Over the past several years, construction costs in Yucatán have risen sharply and all signs point to even higher prices in 2022..

Yucatán’s top 8 street junk food favorites

Walking through virtually any city or town in Yucatán a wide range of food vendors can be seen peddling goodies out of push carts, mobile stands, food trucks, and just about every other configuration you can think of.