82.4 F
Friday, October 15, 2021

Quintana Roo’s new tourism director will hold off Holbox growth, but promote other sites

Latest headlines

Cozumel’s cruise industry bounces back in a big way

Quintana Roo has come to depend on a steady stream of cruise-goers, to maintain jobs at businesses including restaurants, excursion operators,...

Massimo Bottura’s community dinner is fighting hunger in Refettorio Mérida

Refettorio is a cultural project designed to offer dining experiences through the transformation of surplus ingredients into nutritious and beautiful dishes.

In Europe, Mexican Indigenous organizations denounce the Mayan Train

Indigenous groups from across Mexico, including Yucatán and Quintana Roo, sailed to Europe in what they describe as an invasion of conscience.

A private paradise at your Yucatán country estate

A private country estate is all yours in Yucatán. Contact Eric Partney at Mexico International. Ideal for those...
Yucatán Magazine
Sign up to get our top headlines delivered to your inbox twice a week.

Mahahaul Beach in Costa Maya. Photo: Getty

A state of 11 municipalities and about 1.3 million people, Quintana Roo’s most famous destinations include household names: Cancun, Cozumel and Tulum.

But what about Holbox, Bacalar and Mahahual?

The state’s newly created Tourism Promotion Council is charged with promoting many of the  Yucatán’s Peninsula’s lesser-known destinations. And he seems to understand that some sites are more primed for growth than others.

Darío Flota, the newly appointed head of the state’s Tourism Promotion Council, spoke with a travel reporter about the challenge.

“If there’s anyone who can put places like Holbox on the map with tourists, it is Flota,” a reporter from TravelPulse said of the former director of the Promotion Trust of the Riviera Maya and Cozumel, “a position in which he was lauded for his great success.”

Appointed by the governor, Flota is responsible for developing strategies to promote each of Quintana Roo’s tourist-friendly destinations. That effort will involve developing identities for numerous cities, towns and island communities and establishing their presence on social networks—all of which will be managed by Flota’s new office and a staff of about 30 people.

“The challenge is to try to put in order all of the actions necessary to achieve the kind of success we have in Cancun and Riveria Maya,” Flota said. “We have been working on plans for every destination to identify their main attractions and the key differences between them and the others, trying to identify who would be interested in visiting those destinations.”

Flota also pointed out that some of the communities are ecologically fragile and not be able to accommodate more crowds.

Holbox, for an example, is reached mainly by a 90-minute ferry ride from Cancun. Air taxis are also available. Caution is due when promoting this jewel of the Peninsula.

Its 1,200 or so hotel rooms are primarily in small hotels with about 30 guest rooms apiece. That is not likely to change because of the limited infrastructure and fragility of the island, said Flota.

But Chetumal, the state capital, has room to grow. It has an impressive, modern convention center and lots of good food, he said. Its 4,000 hotel rooms will likely increase in the coming years.

The number of hotel rooms in the state is exploding. Quintana Roo has about 100,000 hotel rooms, with 30,000 more coming in the next 10 years, the Tourism Council calculates.

“I think that’s proof of the confidence investors have in this area,” said Flota.

Despite rising violence in some spots, the state closed 2017 with an 83 percent occupancy rate.

Source: TravelPulse

- Advertisement -
- Advertisement -

More articles

Yucatán’s bars and cantinas forge a new lobbying association

The group, which is now known as Asociación de Cantineros, is already made up of over 120 members but is yet to elect its first president. 

Progreso to host the Americas’ largest shipyard

Yucatán's Gov. Mauricio Vila Dosal in Trieste Italy with the executive board of the Italian company Fincantieri. Photo: Courtesy

The Dresden Codex, the great Maya book of the stars

The Dresden Codex is a Mayan book believed to be the oldest surviving book written in the Americas, dating to the 11th or 12th century.

How photographer Mike Diaz captures Yucatán’s unique environment

As Mike grew up, he dove back into nature, researching the environment, wildlife, and space. He understood the process he had to follow in order to achieve the photos he dreamed of.

Live music is back at Yucatán’s restaurants and bars

e measure was put in place over a year and a half ago along with a series of other restrictions to help against the spread of COVID-19.

Monument to the Montejo ‘covered in blood’ once again

A group of protesters staged a demonstration in front of the monument to the Montejo, vandalizing it and chanting anti-colonialistic slogans.

Camino del Mayab connects visitors with Yucatán’s remote communities

Photo: Camino del Mayab The Camino del Mayab, a network of trails that begins in Dzoyaxché, spreads out...

Parque De La Alemán — The bustling heart of one of Mérida’s original neighborhoods

The park, which measures about a full city block, features a roller skating rink, a children's playground, a large esplanade with a musical fountain, green areas, and a stage where artistic and cultural events are frequently held.

Yucatán cancels Xmatkuil fair and Hanal Pixán altars at Plaza Grande

The news comes as a disappointment for many who thought that a return to yellow on Mexico’s epidemiological traffic light system would mean more of a return to normal for public events. 

New sterilization campaign in Progreso cracks down on stray animals

The number of stray dogs and cats on the streets and beaches of Progreso has become a public health hazard, admits Mayor Julián Zacarías Curi.