Yucatán Declares Itself the World’s New ‘Maya Sanctuary’Bold new campaign aims to transform state into must-visit destination for extended cultural journeys
State officials unveiled a sweeping tourism initiative in Mexico City: a “Santuario Maya” (Maya Sanctuary) campaign designed to attract more visitors to Yucatán and encourage longer stays. The campaign moves beyond promoting individual attractions to position Yucatán as a comprehensive destination offering cultural immersion, natural wonders, and authentic experiences. “This campaign is something more than…
